FOUNDER'S STORY
Wild Roman is about restoring skincare as a meaningful ritual, one that empowers every man to live confidently in an imperfect world.
For years, I struggled with bad skin. I was meticulous about my diet, training, and sleep, but for some reason, my skin would always give me problems. It hurt my confidence and held me back from living my best life.
That is, until my 90-year-old grandmother suggested I try something from her ancient traditions—coconut oil. My skin immediately improved, but more importantly so did my confidence and energy.
It sent me on a journey to understand and uncover the time-honored natural ingredients that can elevate a man's skin to its highest potential (and, in doing so, elevate the man to his).
Wild Roman is named for my son, Roman. My legacy. This is more than a business to me. It's a passion. Because I know the impact these ingredients and products have had on my life. And I want to see them do the same for you.
Come join us in the wild, refined.
The Wild Roman Way
NO SHORTCUTS. EVER.
We don't compromise—on ingredients, on process, or on principle.
MODERN RITUAL, ANCIENT ROOTS
We blend old-world wisdom with modern precision—for skin that endures.
INGREDIENTS YOU CAN TRUST
If you can't pick it or hunt it, it's not in our products.
RIGOR YOU CAN FEEL
Before you ever touch it, we've tested it—again and again.
Why Wild Roman Exists
Wild Roman is more than skincare. It's a way of life. No shortcuts. No fluff. We do hard things. We maintain the highest standards in ingredient quality and production. We created this product for ourselves and now we proudly stand behind it as we share it with the world.
This is our story. Now it can be yours.
Build your ritual with Wild Roman and experience skincare designed for men who live with discipline.